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.: The Buzz  [July 2009]
Tips for Web Managers & PR Mavens
 

Like many information architects I know, I love lists.  ... checklists... criteria... categories... you name it.  So as we enter the summer haze of August, I thought I would share some list love with you. 

SUMMARY
List One: 10 ways to tell if your Web training measures up

List Two:
9 tribes of the Internet forecast new patterns of connection

List Three:
8 factors to help you pick the right Web host

Got an itch for the longer version of the answers? Read on. 

10 Ways to Tell if Your Web Training Measures Up

A Web Training Checklist
So how does your organization measure up when it comes to Web training? If you’re flying colors on all ten best practices – congratulations. You are aces.

But if you find yourself under-performing, perhaps it is time to breathe new life into your training program. Isn’t it time to give it the attention and overhaul it deserves? Remember: at the end of the day the measure of a high-performing Web site is less about the technology and more about your care for the people on your team...

Nine Tribes of the Internet

Research says user-generated-content is STILL only a sliver
There is new food for thought on organizing content to fit the needs of users from the smart people at Pew Charitable Trusts.  How many are creating?  Who is sharing?  How about mobile?  How many are off the net entirely? 

It's a good reminder that the Nirvanah is really not user-generated content after all. Slicing and dicing your audience with these insights provides fresh ideas on how to package your content to meet their needs.

I share the research, some ideas from Pew on the new patterns for connection that it brings to the world of Web publishing, and my own two cents on how you can operationalize the take-aways within your own organization...  

8 factors to help you pick the right Web host

There is more to consider than cost alone
How do you decide what the right Web host arrangement is for your Web site?  Make sure you absorb only as much risk as you are prepared to take on. (Hint: its not about cost alone.)

This write-up walks you through my thoughts on eight factors I recommend you consider:

  1. Third party or internal?
  2. Dedicated or shared? 
  3. Operating system constraints?
  4. Remote backup and redundancy? 
  5. Reliability and monitoring? 
  6. Customer base and history?
  7. Customer service? 
  8. and of course, you can't forget cost altogether. 
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