Expression that Shines
I heart widgets – I think they are one of the most lightweight and powerful tools out there for communicating real-time information to your allies.
What’s surprising though is, that with a few notable exceptions, most organization’s PR shops are stuck in the old school style of getting the word out about their activities. You know the drill: write the press release, send it to the main stream media, follow-up with a call and pitch your story.
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I’ve been thinking about technology and the office. Beyond the Internet and cell phones in general, how is web technology changing the workplace? Although PDAs and Google Reader have Jumped the Shark, social media in general has not become less useful over time. In fact, social media can make it easier and more enjoyable to do your job at work. It’s time to consider whether your office up to speed in integrating these technologies in the workplace.
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Web content has an astonishing degree of flexibility these days. The ability to use widgets solves the developer’s puzzle: you no longer need to code complicated scripts to launch rich content on the web. The ability to embed information you have on the web at other places online quickly and easily makes this an exciting time for web communicators.
Continue reading “Where to Find Website Widgets”